Orlando Internet Marketing Services

03/11/13 By Julia Tiren
Internet Marketing

SEO

Search Engine Optimization, or SEO, is the process of increasing the rank of your website on the organic search results of search engines. It is the key strategy under internet marketing. How high the search engine result is determines the amount of traffic you get.

Aspects of ideal Orlando SEO:

  • improving the structure and tagging on your website making it easy for search engines to navigate and index your site
  • carefully selecting content such as text, images, videos, etc and making sure to update it from time to time
  • providing links to other websites
  • making sure you use the ideal strategies for increasing ranking


  • PPC

    With SEO aside, search engines provide the option of listing your website next to the search listing under paid advertising. Orlando Pay-Per-Click or PPC advertising is a good way to spend on advertising and also check the results fast. You are only required to pay for each click to your website. You can use paid advertising to target specific keywords and specific users. Using this will increase the effectiveness of your paid advertisements.